Full course description
Location Self-paced Online
Full Schedule Access is available starting on October 1st and ending on December 5th, 2020.
Leaders are currently facing the major challenge of managing through a global crisis. Moving forward, they will need to address the larger post-crisis difficulties of recovering their business footing with customers, suppliers, employees, and more. Visionary leaders know that growing their business, gaining a competitive advantage, and positioning their company for future success during such a unique challenging time requires immediate action.
The USF Muma College of Business has assembled a group of world-class faculty to develop a learning experience designed to serve the needs of professionals and executives eager to make a difference. The program positions you to capitalize on the opportunities presented in every crisis while serving your employees, suppliers, customers, and shareholders in innovative ways.
Each of the seven modules is self-contained and may build upon select pre-work, readings, and references to create an online synchronous learning experience that maximizes knowledge transfer and market readiness. Completion and receiving a passing grade from the associated testing will result in being granted the Post-Crisis Leadership Certificate, issued by the Muma College of Business. The digital version of this certification will be sent to the participant by email automatically after the modules are completed. This will also include a shareable digital badge that can be easily showcased on LinkedIn profiles.
- Module #1: Innovation & Growth
- Module #2: What do Customers Want? Digital Marketing and Customer Experience Management in the New Normal
- Module #3: Enhancing Customer Value
- Module #4: Leveraging Data
- Module #5: Value Generation
- Module #6: Enterprise Risk Management & Cyber Security
- Module #7: Re-energizing Sales